SIPA and Arma Food: a collaborative approach to edible oil packaging in Egypt

Technical Synergy

To support their production needs, Arma Food has integrated two SIPA SFL BIG 6 Linear Blowmolding systems over the past years. These linear blow-molding machines provide the necessary flexibility to produce a wide variety of formats for the Crystal Edible Oil line, ensuring consistent quality for both their sunflower and corn oil products.

Designing for the Modern Consumer

When refreshing the identity of the Crystal brand, Arma looked to SIPA’s design expertise to create a package that reflects the core values of the product: high quality, clarity, and organicity. The goal was to move beyond a standard container to create a package that resonates with young, modern consumers through a focus on:

• Pureness: Enhancing the natural transparency of the oil.
• Ergonomics: Ensuring the bottles are comfortable for everyday kitchen use.
• Shelf Presence: Creating a distinct look that stands out in a crowded market.
  
  

A Unified Design Language: The "Crystal" Aesthetic

The collaboration resulted in a multi-format family of bottles linked by a unique, recognizable feature: a precious faceted decoration integrated between the label panels.

This bespoke leaf-shaped design serves as a physical nod to the natural origin of the seeds, while the crystal-like embellishments emphasize the premium nature of the oil.

A Comprehensive Format Range

The flexibility of the SFL systems allows Arma to produce a diverse range of packaging on the same platform:

• 700ml and 1L: Sleek round shapes for standard use.
• 1.6L, 2.2L, and 3.5L: Ergonomic oval shapes featuring integrated handles for larger volumes.

All formats are finished with dual-language (Arabic and Latin) self-adhesive labels, ensuring the Crystal brand remains accessible to both local Egyptian consumers and the international market.