SIPA is pushing back the barriers of rigid packaging by introducing PET to the world of prestige perfumes. Traditionally the exclusive domain of glass, this market is seeing a shift in attitude as SIPA demonstrates that PET can be just as beautiful and refined while shatterproof and lighter.
The primary goal of this project was to challenge the long-standing monopoly of glass in the luxury perfume and high-end cosmetics sector.
Market Displacement: To prove that PET can replace glass in the "refined world" of fragrances without losing the premium feel.
The project successfully produced a series of high-end prototypes that meet the aesthetic standards of the luxury industry:
The transition from glass to PET in the perfume sector offers several bold advantages across the entire value chain:
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Drinktec | 2025